Virtually odorless Natura paint is the greenest and safest paint available in the market. In independent third party testing, Natura paint has the lowest total VOC emissions of any national paint brand tested. Available in any color, Natura also outperforms the competition by being the safest paint for your family without compromising performance or color selection.

Natura exceeds more industry standards for environmental safety than other leading zero VOC paints due to our unique waterborne colorant system that keeps Natura paint at zero VOC levels even after the paint is tinted to a specific color. Natura paint’s quick drying, virtually odorless formula allows you to use your room the same day it is painted.